Enhance Pricing Accuracy with Digital Shelf Labels

Transform Your Retail Experience with Digital Shelf Labels

Hussmann Australia, a trusted supplier of commercial refrigeration, and Vusion Group have partnered to launch an IoT platform for Australian retailers. This innovative solution integrates electronic shelf labels (ESLs) and smart label technology, enabling data-driven operations and seamless shopper engagement. With ESLs, store labels update instantly, saving time and reducing costs, while enhancing customer satisfaction. The platform supports dynamic pricing, click-and-collect, and omnichannel experiences, revolutionising in-store management and retail efficiency.

Benefits of Installing Electronic Shelf Labels

Price Accuracy
Eliminate pricing errors and ensure consistency across the store with our digital price tags and electronic price tags.
Real-Time Updates
Update prices instantly and remotely for promotions and sales using our e ink price tags.
Enhanced Customer Experience
Provide accurate and up-to-date pricing information with electronic shelf tags and electronic labels.
Inventory Management
Real-time tracking and automated replenishment to improve accuracy with our ESL tags and electronic shelf edge labels.
Analytics and Insights
Collect data on pricing, customer behaviour, and product performance for data-driven decisions, supported by our electronic shelf label system.

Electronic Shelf Edge Features

High-Resolution Displays
Electronic shelf label line-up from 1.6 to 12.2 inches in black, white, red, & yellow as standard and new V700 full colour range introduced.
Security
Easylock Antitheft Protection for all electronic shelf tags.
Connectivity
Active NFC, IoT Protocol, Dual Frequency integration in our electronic shelf label system.
Design
Thin, modern, customisable templates for digital shelf labels.
Durability
Waterproof, dustproof, and freezer labels for all ESL retail applications.
Display Quality
Wide viewing angle and instant LED flashing for enhanced digital shelf labels display.
NFC/QR Code Integration
Seamless website interaction with electronic shelf tags.
Extended Battery Life
IoT ultra-low-power communications infrastructure ensures a 10+ year battery lifetime for our ESL shelf label products.

Electronic Shelf Label Models & Sizes

V300 Series - BWRY
Technical details
Use The V300 BWRY Electronic Shelf Label is tailored for all in-store uses with highly detailed colored graphics.
Description Bring colors to your shelves with the latest display technology. Elevate your brand visibility and differentiate products better with the BWRY Electronic Shelf Labels
Sizes Available 1.6”, 2.2”, 2.6”, 3.5", 4.2”, 7.4”, 9.7”

Why Choose Digital Electronic Shelf Edge Labels?

What are Electronic Shelf Labels (ESLs)?
An Electronic Shelf Label or ESLs are digital price tags that replace traditional paper labels. These e ink price tags display real-time pricing and product information, updating automatically from a central database.
How do electronic shelf labels work?
Electronic shelf labels (ESLs) are digital displays in retail stores that show product prices and information using energy-efficient e-ink technology. Managed by a central server connected to the store’s inventory system, ESLs receive real-time updates via wireless communication. This ensures accurate pricing, reduces manual labour, and can display promotions and stock levels, improving customer experience and store efficiency.
How do Electronic Shelf Tags benefit my store?
Electronic shelf tags provide accurate and instant pricing updates, reduce labour costs, and enable dynamic pricing strategies. They also enhance the customer experience by displaying detailed product information and promoting sustainability through reduced paper waste.
Are electronic price tags easy to install and maintain?
Yes, electronic price tags or digital shelf labels are designed for easy installation and require minimal maintenance. They typically involve attaching the labels to shelves and connecting them wirelessly to a central control system.
Can electronic shelf labels be customised to fit my store’s branding?
Absolutely, digital price tags or electronic price tags can be customised with your store's colours, logos, and fonts. This ensures that the labels align with your brand identity and display the most relevant information to your customers.
What types of stores can benefit from ESL tags?
Various stores such as grocery stores, electronics stores, pharmacies, department stores, convenience stores, and specialty retailers can benefit from esl shelf label installations. They help improve pricing accuracy, operational efficiency, and customer engagement. Check to see how electronic price tags can reduce your business operations cost.
How do ESLs integrate with inventory management systems?
ESL tags integrate with inventory management systems via software interfaces or APIs, allowing real-time stock updates on the labels. This integration helps in efficient stock management and reduces out-of-stock situations.
What kind of data can ESLs collect?
Electronic shelf labels can collect data on sales, customer interactions, inventory levels, pricing history, and promotional effectiveness. This data helps in making informed business decisions and improving store operations.
Are ESLs durable and suitable for different environments?
Yes, A electronic shelf label is built to withstand various retail environments, including temperature fluctuations and humidity. Specialised ESLs are also available for more demanding conditions like refrigerated areas or outdoor settings.
How Much do Electronic Self Edge Labels Cost?
The electronic shelf labels cost depends on several factors, including the electronic shelf label system selected and the specific ESL tags used. Some ESL tags function as e ink price tags and are available in four colours, which tend to be more expensive than single-colour options.

Hussmann's Electronic Shelf Label Solutions

Enquire about our Electronic Shelf Labels for retail to enhance your store's operations and customer experience.

Hussmann's Electronic Shelf Label Solutions

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